Hi! I’m Liz Wegerer…a/k/a The Social Island Girl.
Before I began my two current companies – The Social Island Girl & Island Girl Writing – I started and managed a number of other successful businesses, including my own law firm. Throughout my three decade career, I’ve worked in the US, UK and Caribbean as a:
- Magazine Editor
- Event Planner
…plus a few other roles along the way, like scuba diving instructor and food truck chef. Those last two really honed my people skills (and made me even MORE social).
Through it all, I’ve always been a great writer with an intuitive knowledge of the marketing techniques that work for small business owners and entrepreneurs – people like you and me.
When social media exploded in the past decade, it was a no-brainer to embrace it as a cost-effective and direct marketing channel, perfectly suited for businesses with limited budgets. Which is how The Social Island Girl came to be. It combines my passion for writing, marketing and all things social.
And if you’re wondering about the names of my current companies, I’m a US expat with a love for endless summer – so I live in the Caribbean. When I’m not helping clients achieve their marketing goals, you can usually find me kiteboarding.